Strategic Analysis/Strategic Management

Strategic Analysis/Strategic Management

You are required to submit an individual report of which can be based on an organisation of your own choice.
The strategic analysis must be related to a recognised aspect of business policy, strategic
management or the philosophical underpinning of a particular methodology within the
public or private sector strategic management domain.

If your analysis is of an organisation, then do not submit a functional analysis; for example
do not submit a strategic marketing analysis or a strategic human resource analysis. You
should be applying the concepts and models from the topics that are within the module to
your chosen organisation.

The report must be written in a recognised style, i.e. table of contents, introduction, main
analysis, conclusions, recommendations, references and bibliography. You must apply the
Harvard system of referencing in your report.

Objectives:
To analyse a business policy or strategic management topic, to carry out individual
research or evaluation of an organisation.

Learning outcomes:
– Strategic analysis of an organisation
– Synthesis of ideas or solutions relating to strategy issues

Requirements:
Meet the learning outcomes listed above, identify and critically analyse fundamental issues
related to strategic management. Undertake a study that shows clear evidence of synthesis
and evaluation.